Generative AI development

Generative AI Development Built Into Your Product

We add text, image and code generation to the web and mobile products you already run — drafts, summaries, image variants, code help for your users — with the controls that make it safe to ship: brand and tone rules, content filters, an evaluation set and a cost per request you know before launch.

  • Brand and tone rules enforced in code
  • Safety checks on what goes in and comes out
  • Cost per request measured before launch

Why generation features disappoint

Generating text is easy. Shipping it is not.

Any team can call a model API in an afternoon. The trouble starts when real users see output that is off-brand, occasionally wrong, sometimes unsafe, and more expensive per click than anyone budgeted for.

Where generation earns its keep

The features that stick give people a strong first draft of something they already write or make, inside the screen where they already work:

  • Product, listing and job descriptions from structured data
  • Summaries of long threads, calls, reports and case notes
  • Reply and email drafts that follow your tone rules
  • Variants, backgrounds and resizes of images you already own
  • Formula, query and code suggestions inside a technical tool

Output that does not sound like you

Generic phrasing, American spellings, claims your legal team would never approve. Without written brand rules and examples, every draft needs rewriting — so nobody uses the feature.

No plan for harmful output

Some users will try to make the feature say or draw things it should not, and models occasionally get there unprompted. Without filters and a reporting route, the first incident arrives as a screenshot.

A cost per request nobody measured

Long prompts, large models for small jobs, images regenerated on every page view. Usage-based pricing can turn a popular feature into a bill that grows faster than the revenue it supports.

Quality judged by gut feel

Someone tweaks a prompt, it looks better on three examples, and it ships. Without an evaluation set, nobody knows whether the change helped or quietly broke the cases no one looked at.

How we work

How a generation feature goes from idea to release.

Our usual seven stages, with the generative work placed where it matters: brand rules written down early, an evaluation set before the first prompt, and a cost model before launch.

  1. 01

    Discovery

    We look at what people write or make by hand today, collect good and bad examples, and agree what a useful first draft looks like for your users.

    An example set and a definition of useful

  2. 02

    Strategy

    A shortlist of text or image models, hosted or open, with an estimated cost per request at your expected volume and a written list of what the feature must never produce.

    Model choice and a cost-per-request estimate

  3. 03

    UX & architecture

    Editable drafts, regenerate and undo, clear labelling of generated content and a way for users to flag bad output — designed before the prompts, not bolted on after.

    Screens designed around editing

  4. 04

    Development

    Two-week sprints. Prompts, brand rules and safety checks live in version control, and every change is scored against the evaluation set before it merges.

    A working feature on staging

  5. 05

    Testing

    Quality scoring on the evaluation set, deliberate attempts to make the feature produce harmful or off-brand content, and load tests to confirm speed and cost at volume.

    A quality, safety and cost report

  6. 06

    Launch

    Released to a slice of users behind a feature flag, with usage, flag rates and spend on a dashboard from the first day.

    A monitored, reversible release

  7. 07

    Optimisation & support

    We review flagged output, refresh the examples, tune prompts and test newer models against your evaluation set before anything is switched.

    Steady quality as models change

Technology

Tools for text, image and code generation.

Chosen per feature on quality against your own examples, cost per request, speed, and where your data is allowed to go.

Text models

OpenAI GPT modelsAnthropic ClaudeGoogle GeminiLlama and Mistral (open models)

Image generation

Hosted image generation APIsOpen diffusion modelsInpainting and background removalUpscaling and resizing

Safety and moderation

Provider moderation endpointsCustom blocklists and classifiersPII redactionUser flagging and review queues

Evaluation

Test sets from your examplesRubric scoring by peopleModel-graded checksRegression runs in CI

Cost and speed

Prompt cachingStreaming responsesSmaller models for simple stepsSpend tracked per feature

Application layer

PythonNode.js and TypeScriptNext.js and ReactQueues for long-running jobs

Generated text and images can raise copyright and disclosure questions. We build the controls — records of what produced each output, labelling, limits on requests — and your legal team sets the policy.

Use cases

Generation features UK teams ship first.

Bounded jobs where a person already writes or makes something, and a good draft saves them real time.

Marketplaces and retail

Listing descriptions from specs

Turn structured product data and photos into descriptions that follow your style guide, with the seller or merchandiser approving each one.

SaaS products

In-app writing help

Rewrite, shorten, translate or change the tone of text users write in your product, without them pasting it into another tool.

Professional services

Report and proposal first drafts

Assemble a first draft from templates, past work and the project’s own data, so consultants edit instead of starting from a blank page.

Customer operations

Case and call summaries

Condense long threads or call transcripts into a handover note with actions, linked back to the original messages.

Marketing teams

On-brand image variants

Produce resized, re-backgrounded or seasonal versions of approved assets, restricted to your brand palette and reviewed before use.

Developer and data tools

Formula and query suggestions

Let users describe what they need in plain English and get SQL, formulas or configuration back, validated before it runs.

Why Techsleight

What working with us is actually like.

No inflated numbers — just how we run projects, and what you can hold us to.

Product engineering, not ticket-taking

We ask what the software is for before we estimate it — and we will tell you when something should not be built, or should be bought instead.

AI where it earns its place

LLM features, retrieval and automation built with evaluation, guardrails and cost controls, and plain software where that is the better answer.

Full-stack under one roof

Design, frontend, backend, mobile, cloud and QA in one team, so nothing falls between suppliers.

UK-focused delivery

UK business hours, estimates in pounds, and a contract with a UK company. Our engineers are based in the UK and India.

Flexible engagement

A fixed-scope project, dedicated developers or a monthly retainer — and you can move between them as the work changes.

You own everything

Code, IP, cloud accounts and documentation are yours from day one. We sign an NDA before discovery if you need one.

Support after launch

We stay on for fixes, upgrades and new features, or hand over cleanly to your in-house team with the documentation to match.

FAQs

Questions we get asked.

Straight answers on scope, cost, timelines and how we work. If yours is not here, ask us directly.

Ask us a question

How much does it cost to add generative AI to our product?

There are two costs: building the feature and running it. A discovery sprint from £2,000 defines the feature and estimates its cost per request; the build is then quoted as a fixed-price project, or delivered by a dedicated developer from £2,900 a month. Model and API fees are separate, paid to the provider on your account, and grow with usage — which is why we measure them before launch.

How do you keep generated content on-brand?

With written rules and real examples. We turn your style guide into instructions and example pairs, enforce the hard rules — spelling conventions, banned phrases, claims you cannot make — with checks in code rather than hope, and score every change against a set of outputs your team has approved.

What stops the feature producing harmful or offensive content?

Several layers: provider moderation on inputs and outputs, your own blocklists and classifiers for the topics that matter to your brand, limits on what users can request, and a flag button that sends bad output to a review queue. No filter catches everything, so the design assumes something will slip through and makes it quick to find and fix.

Who owns the text and images the AI generates?

That depends on the model provider’s terms and on copyright law, so your legal adviser should decide how you use and disclose generated content. What we provide is the record behind it: which model, prompt version and inputs produced each output, and labelling of generated content wherever you want it.

How do you judge whether generated output is any good?

We build an evaluation set from your own examples, agree a scoring rubric with the people who do the work today, and score outputs with automated checks, a grading model where it agrees with human reviewers, and people reviewing a sample. Every prompt or model change runs against it before release.

Can users edit what the AI produces?

They should, and we design for it. Generated content arrives as an editable draft with regenerate and undo, and nothing is published without a person choosing to. We also record how much users change each draft, which is one of the most useful quality signals you can collect.

Can generative features run without sending data to a third-party API?

Yes. Open text models such as Llama or Mistral, and open image models, can run in your own cloud account, including in a UK region. They take more infrastructure work and can trail the largest hosted models on some tasks, so we compare both routes on your examples before recommending one.

How long does a first generation feature take to ship?

We work in two-week sprints with a demo at the end of each. A single, well-scoped feature — listing descriptions or thread summaries, say — is usually measured in weeks, and discovery ends with a dated plan and the quality bar that defines done.

Do you build image generation as well as text?

Yes, and most often as editing rather than generating from nothing: background removal, variants, resizing and inpainting of assets you already own, which are far easier to keep on-brand. Generating images of real people, logos or trademarks needs extra restrictions, which we build in and your legal team signs off.

Who will work on our generative AI feature?

A small team of onshore and offshore engineers working remotely on UK business hours, with a shared channel, weekly written updates and a demo every fortnight. You see prompts, evaluation results and cost figures as they change, not only the finished feature.

Start a project

Planning a generation feature?

Tell us what your users write or make today and where a first draft would help. You will get an honest view on feasibility, quality risks and likely running cost.

  1. 1A senior engineer reads your brief within one working day, and replies with questions or a first view.
  2. 2A 30-minute call to understand the goal, constraints and what good looks like — no sales script.
  3. 3A written proposal with scope, milestones, team and a GBP estimate you can take to your board.

Techsleight Labs is a trading name of Krapton IT Consultancy.

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